Training Management Systems – 5 Points of Failure to Avoid

Training management systems help businesses improve workforce productivity, measure competency and link training investments to the top line. With hundreds of options available, short-listing your selection and going live with a new platform is indeed a challenge, but here are 5 easily avoidable points of failure to consider when selecting and implementing one.

Using Cost as a Primary Basis for Selection

In the bid to save money, companies often opt for lower cost solutions during the selection process. Do be budget-conscience, but also remember you get what you pay for. Ensure the system is scalable and provides the features you need today and tomorrow. The process of replacing and migrating to a training management system is an expensive process that can be avoided. Keep in mind, most all software vendors have flexibility in their pricing, so find a solution that fits your requirements first, then negotiate price.

Half-Baked Research

So the company finally decides to go green, dump the file folders or get off the spreadsheets used to track employee trainings. You’re asked to obtain a short-list of options that fit your requirements – in a week. As you run web searches, comb through websites, await return emails or calls from vendors, you may find yourself with a half-baked set of requirements driven by vendor features. Instead, set a deadline to first draft a Request for Information (RFI) or Request for Proposal (RFP), then use your internally defined requirements to drive the evaluation and short-listing process. Also look to using resources such as Brandon Hall’s LMS knowledgebase which offers a one-stop shop of learning and training software vendors and all possible features.

Poorly Planned Implementation and Rollout

Second guessing your implementation and rollout plan is one of the biggest points of failure of any software project. This should be a multi-phased timeline with key deliverables and milestones. Various cross-functional stakeholders should drive the plan across HR, IT, accounting and the general business. The process should most definitely also include your selected vendor. One of the most critical components of the plan is change management for user adoption. Without a high level of utilization among your audience, you will most likely fail to achieve the Return on Investment you expect. Ask the vendor what level of support they offer for implementation planning or find an industry peer who may have “been there and done that” to ask for advice.

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Using Web Based CRM Software to Increase Business Profits

Creating a dynamic business that thrives in every economic climate is not as difficult as you might think. Web based CRM software can help you to improve your sales and get more from your customer database.

One of the most overlooked sources of new business is your past and existing customers. After all, if they’ve already had some interaction with you and your products or services, you have a much greater chance of winning their business again.

Web based CRM software can enable you to fine-tune your customer relationships in several ways:

- You can use it to figure out which of your customers are just shopping around and which ones are ready to buy right now

- Turn enquiries into qualified leads who become customers sooner rather than later

- Target your correspondence to suit the stage your customers are at, such as sending alternative product offers or price offers to existing customers and reminding casual shoppers about the great deals you can offer them

- Use it for detailed analysis to figure out how many inquiries you’re converting into actual sales and then work on ways to improve that conversion rate

- Create and manage a marketing database

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